Sales Associate,
Josh Armstrong

Why choose us? We deliver! We take pride in:

  • Optimized absorption rates, well above industry averages
  • Premium sales prices
  • Hassle-free escrows and closings
  • Maximized builder profits
  • Reduced liability through the Reiser Group brokerage
  • An extraordinary buying experience for your homebuyer
How do we do it? We have a clear roadmap.
We start by asking you what you need so that we can plan for success, while you focus on your core competencies of developing, building and delivering new homes for today's demanding home buyer. We understand your products' benefits and limitations, and unlock the keys to maximizing your profitability.

Then we reach into the depth of our expertise to develop a comprehensive plan from which we generate effective marketing. This helps your sales teams to operate seamlessly-anytime, anywhere. Our Pre-Launch and Launch planning activity, side-by-side with you, title, lenders and the creative marketing teams, sets up a fully integrated Sales and Marketing team driving for success.

Next, we systematically measure and re-measure our effectiveness-"setting the bar" and then "raising the bar" to generate sales. We ask you how we are doing, then adjust, refine and correct our methods. Continuous improvement means more effective partnership and ultimately, more sales. Here's a peek at how we do it:

  • Market Research
  • Buyer Profiling
  • Product Consulting
  • Market Positioning
  • Marketing Plans
  • Critical Path Sales Methodology
  • Proactive Systematic Prospecting
  • Integrated Buyer/Lending Services
  • Customer Education and Expectation Management
  • Options/Upgrades Management
  • Integrated Prospect, Traffic and Escrow Reporting
  • Contingency Management
Let's face it - our buyer's attention is harder to grab than ever. To fight for their hearts and minds, we focus on standing out from the pack. We provide you with a comprehensive suite of integrated marketing services. Our proven marketing systems include direct mail campaigns, online marketing efforts, public relations, print advertising and strategic partnerships. Our "toolset" of marketing services are tailored to the community.

We have a professional, trained and passionate team. We forge the industry's most talented sales professionals and marketing talent into core sales and marketing teams. Your outsourced team is trained and managed using SmartBuilder™ Sales and Marketing System - proven solutions based on best practices. Here's a glimpse of how we align ourselves to exceed your goals:

Marketing Director will manage all Pre-sale activity from market research to market positioning and the ultimate creation of a strategic and comprehensive sales and marketing plan
Regional Directors will personally manage your account
Area Sales Managers will ensure precise sales execution, customer service and day-to-day sales operations
Community Sales Managers and Associates make the home buyers' experience extraordinary and help to deliver the American Dream!